Who wants what?
- 83% of Australians are cutting back on non-essential spending
- More than 30% of the population are planning on increasing their online shopping for gifts
- 53% of consumers are planning to spend less on their pet’s Christmas gift this year
This report delves into how Australians are shopping, how much they are spending and who wants what in the upcoming holiday season.
Gift-giving is a deeply ingrained human tradition. However, the financial constraints imposed by high living costs introduce a range of difficulties that impact the emotional context of this act.
Appreciating the challenges for retailers in this environment, gift flick, Australia’s innovative new digital gift wrap service, and Inside Retail conducted a survey of 750 randomly selected Australian adults in September 2023.
Download the report to identify the key insights to optimise gift-based sales through to Christmas this year and beyond.