Delivering on value and connection
In this report:
- 52% of shoppers have put aside more money for holiday shopping than ever before
- 77% of shoppers deliberately wait for online sales events to make their purchases
- 1-in-2 shoppers are more likely to buy from brands with sustainable practices
- 92% of retailers agree direct brand-consumer relationships are critical to building loyalty
Insights for engaging today’s more thoughtful shoppers by delivering on value and connection.
Shopping behaviour across Australia and New Zealand is ever changing. Customers are looking for value in the face of inflation and cost of living rises, and making more considered spending decisions on high quality, climate-conscious products.
This report offers insights into how customers are approaching their spending, especially during Black Friday and Cyber Monday sales, and how retailers can best adapt to shifting consumer needs.
Download the free report to discover how to best deliver on value and connection for thoughtful shoppers.
