A dollar saved is a dollar earned
In this report:
- 80% of Australians are making a greater effort to get better deals
- 1 in 2 shoppers use cashback programs
- 56% of users believe cashback programs are better value than rewards points programs
Cashrewards partnered with Inside Retail to conduct a nationally representative survey of 755 Australian shoppers and their cashback habits.
Nowadays retailers are not just fighting each other for market share, as consumers deal with a 10% increase in the cost of living, it’s a fight to get them to even open their wallets. This report delves into the power of consumer insights, and recognises the challenges faced by many retailers.
Download the report to discover the power of cashback as a key retail strategy.