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Take a deep breath: Here’s how to deal with an angry customer

Difficult customer behaviour is on the rise. Image: Bigstock
Difficult customer behaviour is on the increase. According to research by the National Retail Association, Australia’s 1.5 million retail workers have been on the frontline of the Covid-19 pandemic and are experiencing increased customer aggression and abuse. This is having a significant impact on the health and well-being of team members, making it essential for them to feel fully supported and prepared with the appropriate tools to manage difficult customer interactions. Equipping your