Australia’s Frankie4 footwear opens US flagship, seals wholesale deals

(Source: Frankie4)

Australian footwear brand Frankie4 will establish its first flagship store in the US in September and is expanding its wholesale agreement with Nordstrom and J. Jill. 

The Frankie4 US flagship store will open in Bellevue, Washington, just outside of Seattle. This will be a permanent location, following the success of its Bellevue Square pop-up facility, which opened this past April. 

The store, spanning 13000sqft, showcases the brand’s footwear collections, which include sneakers, dress flats, sandals, heels and boots, and serves as a community hub for events such as customer-led gatherings, beauty and fashion activations, philanthropic initiatives, and private shopping nights. 

“We know the customer experience is not exclusively online, especially when searching for the best, most comfortable footwear, and we want to make sure that we work with the most trusted North American retailers to provide additional touchpoints for discovery; we believe this step is essential for the brand’s continued global growth,” said Cathy Barnett, Frankie4 CEO.

Frankie4 was founded in 2010 by Caroline McCulloch, an Australian podiatrist, and is worn by celebrities including Nina Dobrev, Jennifer Garner, Aubrey Plaza, Emma Roberts, and Naomi Watts.

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