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The truth about McDonald’s

McDonald’s knows something about parents of young children that the parents are probably not even conscious of themselves.  Parents aren’t buying a Happy Meal solely because it’s a meal in a box. While that’s a good, functional reason, it’s not the real reason. McDonald’s discovered the intangible reason some time ago and has been delivering it in spades ever since.  When I first joined McDonald’s, I was sent to work in stores for two weeks, exposing me to every facet of