Refurb boosts Ritchies

A supermarket operator is reaping the benefits of a refurbishment with a 120 per cent boost in sales. Ritchies Super IGA group has posted a 120 per cent increase in sales at its Mt Eliza store on the Mornington Peninsula in Victoria following renovations and a repositioning last year. Fred Harrison, Ritchies CEO, told Inside Retail PREMIUM the company has doubled the size of the Mt Eliza store, creating a new fine foods concept for the chain. “We created a store ranging more exclusive products

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