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Performance anxiety

  Real estate is one of the most misunderstood business functions for a retail chain. Fundamentally it underpins your entire trading operations, will be your second largest expense after wages, and physically represents your brand statement to consumers. So why do so many retail businesses misunderstand its importance? The first step in answering this question is to understand what exactly is ‘retailer real estate’, then we can look at how to measure it and determine what succes