First store for Agent Provocateur

Agent Provocateur (AP) has opened its first Australian standalone store. The opening of the first Australian store, in Westfield Sydney, marks the luxury lingerie brand’s 100th standalone worldwide. Garry Hogarth, CEO of Agent Provocateur told Inside Retail PREMIUM that Australia is the brand’s fourth best performing market behind the US, UK, and Germany. “That’s one of the ways we think about where we want to open. If we see that demand in a country where we haven’t got a shop, it’s

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