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Aussie entry sparks changes for NZ brand

  New Zealand footwear company, Overland Footwear, operator of Overland and the Australia-only Merchant 1948 retail chains, has begun converting Overland stores to the Merchant name. Overland Footwear has a total network of 49 stores in New Zealand, comprised of 35 Overland and 14 Mi Piaci stores. In Australia, Overland Footwear operates seven Merchant 1948 stores and two Mi Piaci stores. The move to covert Overland to the Merchant banner follows the opening of the largest Merchant 1948 sto