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How to make LinkedIn work for retail

It may not be as glamorous as Instagram or Facebook, but LinkedIn is a fantastic tool for raising brand awareness and of course, building relationships. Beyond the sponsored posts and targeted ads of Instagram and Facebook, LinkedIn offers a real opportunity to build a genuine connection with customers through thoughtful profiles, sharing actionable insights and being active on the platform.  To help you make the most of your business’ presence and improve the time and money ROI from mana