A science-based framework for crafting remarkable physical retail spaces

Seeing your physical retail as your most manageable, tangible and measurable channel has never been more important. The ability to meet a customer regardless of where that person is on their path to purchase with you has always been easier and more effective in-store than online. Not only will a strong physical presence increase conversion online by up to 30 per cent, it will always outperform when it comes to conversion, with the ability to turn on more senses, spark emotions and give immediate

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