Tamera Francis

Tamera Francis is the features and premium editor of Inside Retail Australia.

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Strategy IR Pro

From New Balance to Louis Vuitton: Why brands are tapping into tennis

Tamera Francis

Strategy IR Pro

Magnum’s beauty move: Behind its collab with skincare start-up Fayshell

Tamera Francis

Workforce IR Pro

Why retail crime rises at Christmas and how to prevent it

Tamera Francis

Gifts & toys IR Pro

How, where and what shoppers are buying in the final week before Christmas

Tamera Francis

Supply chain IR Pro

Wellness booms and so does the share price of pharmaceutical retailers

Tamera Francis

Openings & closings IR Pro

New Balance bottles its scent and enters the beauty space with Grey Store

Tamera Francis

Strategy IR Pro

Ksubi’s return to Australian shores with Bondi Beach House and what’s next

Tamera Francis

Image of coffee cup

Sustainability IR Pro

Starbucks Australia pursues plastic-free future with new cup and start-up

Tamera Francis

Strategy IR Pro

How the Driza-Bone deal came about and what’s next for Propel Group

Tamera Francis

Supply chain IR Pro

Breaking down the clever approach to Chemist Warehouse’s public listing

Tamera Francis

Marketing IR Pro

The strategic thinking behind Sportscraft’s first-ever swimwear collection

Tamera Francis

Marketing IR Pro

What 7-Eleven’s acquisition means for its approach to brand partnerships

Tamera Francis

Workforce IR Pro

No Christmas casuals for Ikea, just a pay rise and inclusive leave

Tamera Francis

Social commerce IR Pro

How businesses are leveraging GenAI to curate bespoke customer experiences

Tamera Francis