How Singapore’s Happie is reimagining the modern home, one purifier at a time

The design echoes the brand’s aesthetic: clean lines, calm tones, and gentle hospitality. (Source: Happie)
In Singapore’s industrial east, nestled between utilitarian buildings and casual eateries, a slice of domestic serenity glows behind full-height glass panes.  Step inside, and you’re met with soft curves, warm light and matte-finished purifiers resting on gallery-like counters. The space is home to Happie, a young but fast-rising homegrown water purifier brand.  The new 1400sqft location near Aljunied MRT isn’t a traditional showroom.  “It’s a reflection of what Happ

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