Ben & Jerry’s wades into Palestine controversy, but will it come at a cost?

Ben & Jerry's
Ben & Jerry’s is vocal about its stance on social issues. Image: Bigstock.
US ice cream company Ben & Jerry’s has bowed to pressure to take tangible action on its human rights stance by pulling out of occupied Palestinian territory (OPT). While usually active on social media, the brand had fallen silent on Twitter, since Israel attacked Gaza in May, until Tuesday when it announced that it would stop selling its products in Israeli-occupied territories. “We believe it is inconsistent with our values for Ben & Jerry’s ice cream to be sold in the Occupied Pa

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$5 +GST for the first 30 days. (Auto renews at $28+GST per month.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
EOFY Offer

IR Pro - annual

$199 +GST per year. (Auto renews at $312+GST (full rate) annually.)
  • Unlimited news access
  • Exclusive members only masterclasses (live and on-demand)
  • Weekly careers advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now