personalisation Archives - Inside Retail
How personalising your retail offer can backfire
Our contributor reveals three psychological traps to avoid.
Lendlease boosts average conversion rate 9 times with personal shopper trial
Property firm trials shopping app, personal stylist.
Net-A-Porter launches ultra-luxury, invite-only service
Personal shoppers and landing pages available to the site’s most loyal customers.
Uniqlo international rolls out tailoring plan
Fast fashion giant plans to broaden sales of semi-made-to-order clothing.
30-year old name measures future growth through personalisation
Blinds manufacturer and retailer focuses on customers needs to open new windows.
It’s not what you do, it’s the way you do it
Retailers that focus on how they connect over what they sell might just discover the best defensive strategy ahead of Amazon’s arrival.
Myer’s look back to the future
How simple concepts and a change in approach are helping the department store gain traction again.