NFC Archives - Inside Retail

Digital windows promote Polo

Ralph Lauren takes over the 15 windows at Harrods for Polo women’s launch.

Contactless campaign launches Nestle product

Contactless smartphone campaign sees recipes delivered to shoppers from the aisles of Woolworths.

The Iconic takes the bus

The Iconic launches mobile campaign targeting bus commuters nationally.

10 trends in VM

Inside Retail Magazine details the top 10 need to know trends for effective visual merchandising.

CommBank launches mobile wallet

Commonwealth Bank launches new payment app for Samsung Galaxy smartphones.

Demystifying NFC

Stephen Duncan provides the 101 on the oft confusing subject of Near Field Communications and its application to the retail world.

Boom ahead for NFC payments

The global market for NFC mobile payments will exceed $180billion by 2017 according to new projections.

Checkout-free supermarket unveiled

No queues, no fuss – but a shop without cashiers offers much more behind the scenes…