General Pants Co.
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Melbourne centre gets $150m facelift, rebrand
Retail giant signs on as first anchor tenant for revitalised shopping precinct.

General Pants looking to expand overseas
Fashion brand looking to cross borders after signing deal with tech company.

David Jones targets millennials with General Pants deal
David Jones enhances apparel offerings for young men.

‘Twas the shopping night before Christmas
Inside Shopper looks at how retailers can target the increasingly busy Christmas shopper.