discounting
Followdiscounting Archives
Here’s what three analysts expect from Amazon Prime Day 2021
Prime Day generated US$3.5 billion for SMB sellers last year. Here’s what to expect from this year’s event.
Here’s how Black Friday will be different in 2020
Discounts will spread over more days, technology will manage queues - and there will be a lot of online shopping.
Retailers break out savvy discount strategies ahead of Black Friday
Retailers are adapting to a changing peak season.
How to offer Black Friday discounts without killing your business
Smart strategies to survive the silly season.
Want to stop discounting? Look to your customers
How retailers like Nike and Apple avoid the trap of constant discounting.
Are retailers their own worst enemy? The shop windows say everything
Nothing has changed in over 20 years.
How the ‘law of more’ makes discounting worse
To break out of the discount cycle, follow Patagonia.
Retailers and suppliers wasting over A$11bn on discounting
Relentlessly promoting products with no regard for sales uplift is a difficult strategy to sustain.
Retail hang-ups
There is little evidence to show that self-sabotaging retail behaviour has abated over the last two years.
Is the discounting drug worse than the illness?
The true measure of a retailer’s ability is the management of its gross profit.
Why Australian retail is breaking under the weight of stock
Brian Walker on the 'scourge' of the retail proposition.
Christmas retail – what a turkey!
Two forces combined are ruining the six weeks before Christmas.
Deloitte: Discount trend to reverse
Post-Christmas sales look to be back in vogue as retailers' optimism wanes.
Why lowering prices may not be a good strategy
We live in an era of increasing financial stress.
Discount fatigue
It has been around for many years but is getting worse and now become endemic.
January sales: a perfect storm of local and international pressures
Several factors have combined to result in a perfect storm of bad retail trading conditions.
Luxury retail under threat
Why rampant discounting has made luxury retail unfashionable.
Emerging brands wary of discounting trap
How steering clear of discounting is proving a winning pricing strategy for retailers.
The most perplexing activities in retail
The most perplexing activities that have been dragged into 21st Century retail.
