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children Archives

Kids shun stars

Businesses with an interest in connecting with children need to listen to what different kids believe, says report.

Children’s character to lift awareness

Retailer created bespoke children's character and app to promote eye health.

Myer MyKids opens its doors

Myer opens first of its kind children's concept at The Emporium.
Fashion & accessories

Bonds’ retail rollout ramps up

Bonds is eyeing a larger slice of the retail market, with plans to roll out more stores this year.

A new way to eat vegetables

Japanese food brand launches concept inside a children's amusement park.

Kidding around

Chile department store chain takes kids retailing and turns it on its head.

The fine line of sponsorship

Australians want KFC and McDonald's to quit sponsoring kids' sporting events.

Glow in the dark water

Young mother's disgruntled bedtime child spawns an unusual cross-category product.

Lego targets the whole family

Lego Australia launches Christmas campaign targeting both big and little shoppers.

A supermarket for parents

British retail giant turning supermarkets into lifestyle and leisure centres.