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Taking the ‘doorbuster deal’ online: Strandbags gears up for peak season

Strandbags is gearing up for a big few weeks of online shopping as consumers snap up steeply discounted products during its Click Frenzy and Black Friday sales. The luggage chain plans to offer multiple “doorbuster” deals on its e-commerce sites in Australia and New Zealand, where it will slash prices on certain products for a limited number of hours. It’s a far cry from what the retailer was doing this time last year, when the e-commerce team was simply trying to keep its websites from cr