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Here’s how Farfetch is creating the store of the future

Farfetch and Burberry recently collaborated on an immersive retail experience to celebrate the release of Burberry’s Olympia bag. ‘Store in the Sky’ was created as a limited time, shoppable, web-enabled 3D experience and a stunning example of what we can expect to see as digital showrooms emerge.    Shoppers visiting the site were able to navigate around a 3D gallery and interact with the Olympia bag, select different colours and learn about the design and its origins. T