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Winning Appliances opens largest showroom in Canberra

winning-appliances-kingston-showroomKitchen and laundry specialist, Winning Appliances, has opened a new multi-sensory retail concept store in Canberra last week.

The showroom in Kingston spans over 2600sqm across two levels and represents the retailer’s largest showroom, housing 33 major appliance brands including Miele, Bosch, Smeg, ILVE and Fisher & Paykel, and exclusive brands like Sub-Zero and Wolf, Siemens, Gaggenau, PITT and Highland.

John Winning, CEO of the Winning Group, said the store builds on a successful trial of the multi-sensory retail concept first unveiled in Sydney during 2013.

“We’re thrilled to not only bring Canberra a truly unique shopping experience, but also access to a broader range of the world’s best appliance brands,” Winning said. “Appliance design and function has come a long way in recent years, yet few retailers have raised the bar to provide customers with an experience to match.”

Winning said the new showroom will have a distinct focus on engaging customers with cooking classes, live product demonstrations and exceptional customer service. “Our unique approach to appliance retailing aims to heighten customers’ senses by showcasing the latest appliance innovations in an interactive, lifestyle setting that connects with Australians’ shared love for their homes.”

David Woollcott, CEO of Winning Appliances, said the new store marks an important milestone for the business.

winningappliances“When we first found the Kingston Plaza building we were instantly inspired and attracted to its beautiful foundation and connection to the Kingston area,” Woollcott said.

“As a century-old retailer, Winning Appliances is one of Australia’s longest standing family retail businesses so it’s fitting that our first Canberra store is located in a building that also has such a rich history and heritage.”

Woollcott said the building’s heritage as Canberra’s first department store inspired the concept for the new showroom’s polished, industrial theme.

“The building’s heritage tells a story and we wanted that story to live on throughout its next chapter as Winning Appliances flagship store,” he said.

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