When to change prices

When should or shouldn’t prices be changed? That is the question. As we know, a buyer worth their salt does not purchase an item and then add on a markup. A good buyer looks at the item and from their experience they know what it will sell for within quite a narrow band. They then ask the cost and if it provides a required margin, they buy. If it doesn’t, they don’t buy. And this is how it should be. However things can change and sometimes quite suddenly. Currency fluctuations can move

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