Gentlemen, start your boxer shorts

  “Clean underwear on demand”. That’s the pitch for FlyCleaners, a New York-based laundry and dry cleaning start up, currently prowling the streets of Brooklyn with more locations coming soon. Powered by a smartphone app, simply click, and a few minutes later a ‘FlyGuy’ materialises in a blue FlyCleaners truck and whisks away your unmentionables. Washing costs 99c a pound, shirts are $1.99 each to wash and press. Less than 24 hours later, click again, and like magic, your clean cl

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