Soul-searching in the Bible bazaar

During a three-hour wait on the Tijuana side of the Mexico/California border crossing, enterprising sellers shifted among the queued vehicles selling gimcrack shrines. This was such a far cry from the lovely museum-style religious giftshops in Spanish cathedrals we had visited 12 months later that it made me curious about the nature and future of religious retail. The US – a country of  “God and Guns” as well as the biggest commercialisation machine on the planet – is an instructive exa

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