Thai shopping-centre operator Siam Piwat has created special zones in two of its malls stocking products made by people with disabilities, underprivileged people and special-needs children.
Called Made by Beautiful People, the products are now available at IconCraft on the fourth floor of IconSiam and in the ODS (Object of Desire Store) on the third floor of Siam Paragon. Both malls are in Bangkok.
The initiative is an expansion of its ongoing social contribution Citizen of Love, launched in 2009 in which it aims to “share love, provide opportunities and bring pride and equality for all Thais”.
Space for the Made by Beautiful People displays is provided free by Siam Piwat.
“With an aim to inspire, to create opportunities and generate sustainable careers and income for the underprivileged people, the company offers full assistance for the sales and marketing of the products,” said a Siam Piwat spokesperson.
“Products now available are from seven pioneering charitable organisations and groups: Vocational Development Center for the Disabled, Light for the Disabilities Foundation, Anusarnsunthon School for the Deaf, Arunothai for Special Needs Project, Autistic Thai Foundation, Na Kittikun Foundation, and Sikkha Asia Foundation.
“The ultimate goal is to culminate an empowering space, a creative showcase of their works and their talents, a place where products made by people, whose hearts know no boundaries, are connected to local consumers and visitors from across the globe,” said the spokesperson.