Digital communications agency, Salmat, has acquired e-commerce agency, Netstarter, a Magento solution partner, as it aims to expand its service offering for e-commerce clients.

Complementing Salmat’s existing hybris enterprise solution, the Magento platform is trusted by more than 200,000 businesses, including some of the world’s leading brands.

Bringing these great solutions together will provide businesses with the most comprehensive digital commerce consultancy services in Australia and NZ and will accelerate and strengthen the overall opportunities across the entire Salmat family of solutions and services.

Netstarter has the largest team of Magento Certified Plus developers globally and with many organisations looking to invest in an improved online offering for both business and consumers, this acquisition enhances Salmat’s ability to support businesses in all stages of their growth journey.
Peter Anson, CEO, Salmat Digital said the acquisition was an milestone for Salmat Digital, “strengthen our unique market leadership position”.

“Netstarter will enable us to offer digital commerce solutions that are adaptable for SMEs through to enterprise level businesses,” Anson said.

“Many Australian businesses still have no online sales channel and we believe Salmat can be the best strategic partner for these businesses to compete both domestically and globally.

“Importantly we can support the needs of our clients as they change and our leading service offering will provide a clear migration path that will give them the ability to adjust their e-commerce strategy in accordance with the pace of their growth and online presence.” Anson said.