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Priceline expands partnership with IRI to deliver improved range

Market research company IRI announced a significant expansion to its partnership with Priceline on Monday morning which will help the pharmacy deliver an improved range for customers. Market research company IRI announced a significant expansion to its partnership with Priceline on Monday morning which will help the pharmacy deliver an improved range for customers. Priceline will use IRI technology to support category management and improve planning and collaboration with supplier partners, whic