New CEO for ANRA


handshakeAnna McPhee has been appointed as the new CEO of the Australian National Retailers Association (ANRA).

McPhee has more 20 years’ experience in retail businesses, representative groups and politics, and policy advocacy, with her most recent role being chief of staff to the former Premier of NSW.

McPhee has also worked for Wesfarmers, was head of the Government practice at Korn/Ferry Futurestep and the Enhance Group, and held senior corporate affairs roles at Ernst & Young and the NSW Business Chamber.

McPhee is chair of the Diversity Council Australia and was CEO of the Equal Opportunity for Women in the Workplace Agency between 2004 and 2008.

ANRA chairman, Grant O’Brien, said McPhee was uniquely placed to become only the second ANRA CEO since the peak retail group was formed in 2004 and would drive strategies to help members build a retail experience that will delight customers.

“ANRA members include Australia’s most trusted household names in supermarket chains, department stores and specialty retailers and employ around 500,000 people and account for more than $110 billion in annual retail turnover,” O’Brien said.

“ANRA advocates a forward-looking policy agenda to help retailers meet customers’ needs including a consumer focused competition policy, a fair tax regime and policies that help promote investment and job creation.”

McPhee will begin as ANRA CEO on October 7.

“Australian retail is a very important part of the national economy, including its critical role in giving many young Australians, like myself, their first job and helping Australian families to combat rising living costs by keeping retail prices as low as possible” McPhee said.

“I look forward to working with the ANRA Board and its members to promote Australian retail and ensure that barriers to growth, investment, job creation and lower prices are removed.”

Inside Retail PREMIUM reported in July long serving ANRA CEO, Margy Osmond, would part ways with the retail body in October to take up the role of CEO of the Tourism & Transport Forum (TTF).


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