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Myer to launch online marketplace

Myer will launch an online marketplace in a bid to extend the range of its offering and bolster its digital credentials ahead of the launch of Amazon in Australia. Revealed publicly at its highly anticipated strategy day on Wednesday, the department store will onboard a strictly curated range of lifestyle and home brands as part of a beta-trial called Myer Market before looking to subsequently move into adjacent categories such as apparel. It has partnered with platform vendor Marketplacer, whic