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How to beat the machine

Humanity’s legacy of stories and storytelling is the most precious we have. All wisdom is in our stories and songs. A story is how we construct our experiences. At the very simplest, it can be: ‘He/she was born, lived, died.’ Probably that is the template of our stories – a beginning, middle, and end. This structure is in our minds. Doris Lessing Let me share a story. Recently, I commented on the growth of divides in consumers’ shopping habits, or to be more precise, th