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How Super Retail Group plans to win Black Friday (and Christmas)

Australian retailers are well positioned to take advantage of the expected uplift in online shopping this holiday season, showing increasingly mature approaches to the rash of sale events in the lead-up to Christmas and utilising click-and-collect to capture last-minute shoppers.  This is according to James Johnson, regional director of customer success and retail practice at Salesforce, a global software company which surveyed more than 10,000 global consumers, including more than 2500 in

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  • Unlimited access to news,insights and opinions
  • Quarterly and weekely magazines
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  • Exclusive masterclass access.Part of Retail Week 2021