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How Dymocks has survived 140 years in retail

A drive to innovate, experiment and invest in its brand and business has helped Dymocks outlast some of Australia’s most venerable retailers since it was founded in 1879. The bookstore chain is celebrating its 140th anniversary with in-store events this month and throughout the rest of the year. It’s a milestone that few Australian retailers can say they have reached, and Dymocks has done it in a shrinking sector. According to IBISWorld’s 2018 report, annual revenue growth in the bookstore