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A&F’s Aussie failure

It comes as no surprise to those in the industry that Abercrombie & Fitch (A&F) will not continue with its Hollister brand in Australia. As predicted by Inside Retail PREMIUM last year, the closure of Hollister’s two stores at Westfield Bondi Junction in Sydney and Westfield Doncaster in Melbourne was only a matter of time, given rumours of low foot traffic and struggling sales at the two stores, especially in Sydney, have been circulating for at least 12 months. Critics have been quic