Flat screen TV prices plummet

Australians are buying bigger and better televisions as prices continue to fall and are enjoying greater viewing experiences than ever before.

New research shows the average price of a LCD television set dropped by $256 (or 32 per cent) between 2010 and 2011 while the price of a plasma TV fell by $174, or 14 per cent.

The Australian Communications and Media Authority (ACMA) research, released on Wednesday, also found that the overall average price for a new TV bought in 2011 was $1131.

Television sets have become significantly cheaper in the past few years due to a stronger Australian dollar.

“As prices drop and features – such as large screens, high definition (HD) and internet connectivity – become more common, Australians are now enjoying an unprecedented level of quality in their viewing experience,” ACMA chairman Chris Chapman said in a statement.

There are about 18.7 million working TV sets in Australia’s 8.4 million households and only one per cent of Australian households don’t have a television.

The ACMA research showed that 29 per cent of households bought a new TV in the year before the survey while 70 per cent had made a purchase in the past three years.

The analog TV signal is to be switched off in Australia by the end of 2013.



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