Embrace unhappy customers

Encountering unhappy customers is inevitable for any retailer, and with the growth of social media coupled with 24/7 access to the internet, it’s never been easier for disgruntled shoppers to share their negativity. Conflict is something we all try to avoid, and for business owners – managers and employees alike – there is nothing worse than having to deal with an angry customer. Shying away from the problem, being slow to respond, or worse, responding poorly, can have dire consequences fo

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