eBay Australia has introduced its In-Store Pick Up functionality to the Australian market, with consumers now able to shop online and pick up items instore at retailers including The Good Guys and Dick Smith.

eBay’s In-Store Pick Up, which is already available in the US and UK, has been launched in partnership with retailers including The Good Guys, Dick Smith, Supercheap Auto, BCF, Cincotta Chemist, and Masters, with more retailers expected to roll out the service ahead of Christmas.

Shoppers can schedule instore pick up orders over the Christmas period until December 23, with items also able to potentially be picked up on the day purchase.

“The launch of eBay’s In-Store Pick Up initiative in Australia has been a key priority for us, not only because it enhances the experience for our shoppers, but also because it helps our retail partners get more traffic into their stores and leverage the advantages they have over overseas retailers,” Tim MacKinnon, eBay Merchant development director, said.

“The Australian consumer is particularly savvy with unique behaviours that demand constant innovation. We know that the eBay shopper in Australia spends more as percentage via mobile than any other eBay market, meaning they are always shopping on the go. If they can purchase something on the train on the way to work and pick it up in their lunch break we are taking some of the friction out of the shopping process and creating more opportunities for our retail partners to best service their needs.

“The issues of delivery and convenience are effectively solved for many customers with this offering.”