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D&G open Australian flagship

 

Italian luxury house, Dolce & Gabbana, has opened its first ever Australian store on Melbourne’s Collins St.

The two storey flagship in the CBD’s luxury end of town reportedly took five years for the company to lock down.

Dolce & Gabbana joins other prominent European luxury retailers on the strip, including Chanel, Prada, Gucci, and Hermes.

It is occupying space at the front of heritage-listed building, the Mayfair Building, which underwent renovations for the retailer.

Inside Retail understands the lease was signed early last year, with construction on a modern store behind the Mayfair’s heritage facade commencing six month ago.

The flagship houses mens and womens apparel, footwear, and accessories over more than 300sqm of space.

The Milan-based company was founded by Domenico Dolce and Stefano Gabbana in 1985 and shot to prominence in the 1990s.

It is best known for its celebrity endorsements and Euro-luxe aesthetic, such as leopard print, leather, and lashings of gold.

While first launched as a women’s clothing label, today perfume and accessories form a large part of its stable.

It has operated several diffusion lines, including the more casual collection, D&G, which is no longer in existence, and a fine jewellery line launched in 2011.

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