Apparel Group CEO joins Myer

 

Myer fountaingateMyer has announced a series of executive appointments, with former Apparel Group CEO, Daniel Bracken, and Australia Post’s executive GM of e-commerce and parcel services, Richard Umbers, set to join the department store.

Bracken will join the company in a new role as chief merchandise and marketing officer, reporting directly to Myer CEO, Bernie Brookes.

Since 2011 Bracken has been CEO of The Apparel Group, owner of the Sportscraft, SABA, Willow, and JAG brands.

Bracken will manage the merchandise areas of design, sourcing, buying, and manufacturing, as well as advertising, digital, marketing, events, and execution of the Myer brand strategy.

Umbers, currently Australia Post’s executive GM of e-commerce and the parcel service, will also join the department store as chief information and supply chain officer, which is also a newly created position.

In this role, Umbers will manage the key areas of Myer online services, information technology including payment systems, supply chain and the Myer one loyalty program. Umbers will also oversee the further development and strengthening of Myer’s omni- channel offer.

Myer has also appointed Andrew Flanagan, formerly MD and VP Asia Pacific of Inditex Group, as group general manager strategy and business development, reporting directly to Myer’s chief financial officer, Mark Ashby.

Brookes said with this renewal in executive ranks, Myer is confident it has a strong team in place for the next phase of its development.

“I am delighted to welcome senior executives with such broad international and Australian experience,” he said.

Brookes also announced the departure of Adam Stapleton, executive general manager merchandise.

Earlier this week Myer appointed Belinda Seper, owner of Belinda International, as designer business manager. 

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