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TikTok: What you need to know

Twelve months ago, if you were to hear the phrase “Tik Tok”, you’d either think someone was counting down until you had to do something – or if you’re a music fan, you may have thought about the hit single by the singer Ke$ha. Today, TikTok often triggers an entirely different response among millennials – a new social media platform that is taking the world by storm. And it was created only three years ago. TikTok became the world’s most downloaded app in 2018 after surging in popu