Online retailer Tint is on a mission to transform the way Australians buy paint with the help of a new colour-capture technology the team developed. Here, founder Djordje Dikic discusses the Tint online experience and how the business uses content to educate and inspire customers. Inside Retail Weekly: How does Tint work for customers and how would you describe the customer experience? Djordje Dikic: Buying paint the ‘old’ way is a broken experience. Paint brands have traditionally outsource