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Technology

Technology Archives

Rising digital advertising costs are motivating retailers to build brand

Brands have relied on Google and Facebook to reach online shoppers for years, but with costs increasing, it may be time ...

From Navatars to NCoin: Inside Nars’ virtual debut

French beauty brand Nars has entered the metaverse with Nonstop Nars Virtual World, an avatar-based virtual-try on expe...

How startups are applying AI to ease supply chain disruptions

"The world's gotten too complex to try to manage some of these things on spreadsheets," said Dwight Klappich, a Gartner ...

‘The opportunity for augmented reality is in its infancy’: Snap APAC GM

Last week, Snap unveiled a slew of new tools and features that aim to make it easy for retailers and brands to create 3D...

Meta Store brings the social network to the metaverse

By following Apple store’s tradition of putting the technology in the palm of the consumers’ hand, Meta aims to take Fac...

Snap pushes into augmented reality shopping, unveils flying camera

"We believe there's a tremendous amount of opportunity to build tools … that are connected to what we see in front of us...

Analysis: How to create winning CX that hits them in the feels

Customers engage with brands to accomplish certain tasks, but gaining their loyalty means understanding their deeper, as...

Analysis: Why Harvey Nichols’ new NFT retail space is “a wildly clever idea”

The department store recently announced the opening of the first blue-chip non-fungible token (NFT) retail space at its ...

Behind the scenes of Baby Bunting’s long-awaited digital transformation

A few years ago, Baby Bunting's e-commerce replatforming went seriously awry. But it turned out to be a blessing in disg...

Harvey Nichols Hong Kong launches world-first NFT retail space

NFTs can be purchased with both cryptocurrency and credit card payments.

Inside the rise of innovative digital fashion brand The Fabricant

Investment in the Dutch brand reflects the rising popularity of virtual garments and style as technology fuels aesthetic...

BNPL firm Pay It Later faces wind-up order, as SMEs claim bills unpaid

Those claims of non-payment come amid reports of a legal battle over the direction of Pay It Later.

How different consumers really perceive AR

For all the potential that AR has, consumers are not nearly as excited about the technology as retailers and researchers...
Inside Retail & Westpac

Farewell cash, hello contactless: How retailers can keep up with consumers

The use of cash has also significantly reduced, with more customers opting for contactless payments.

How technology enables retailers to navigate autonomous store experiences

Axis Communications is assisting retailers to adopt new measures to make the unmanned store experience a reality.