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Customer Archives

Be Seen, be heard: Why The Body Shop has partnered with the UN

The Body Shop has partnered with the United Nations to launch a new campaign, ‘Be Seen, Be Heard’, which seeks to empowe...

Opinion: Is personalisation the new loyalty program?

Can you forget about a loyalty program and just focus on marketing and offers individually tailored for each one of your...

Opinion: Why it’s time to go boldly where retail has gone before

The great retail pioneers knew shopping was entertainment and created surprising experiences. Yet much of today’s retail...

The new online experience? Live shopping, SMS marketing, one-click buying

Klarna’s New Shopper Ecosystem report has outlined five features that customers now want from their e-commerce experienc...

ShipStation’s time-saving hacks automate complex shipping procedures

Shipping strategy has a direct impact on consumer satisfaction, and for many buyers the decision to purchase again is di...

Why loyalty programs should focus on providing value to customers

Many brands now offer loyalty programs to entice customers to shop with them more often and offer rewards. The good news...

Weber tech innovations awarded

Obsessed with innovation, barbecue retailer Weber Store forayed into outdoor kitchens – using an app to support design a...

How Coles’ in-school supermarket teaches kids with disabilities life skills

One-in-five Australians live with a disability, most of whom will struggle to find a job. Here’s how Coles is working wi...

Driving demand with data: a recovery roadmap for retailers

Amid ongoing global uncertainty, it’s time to go deeper with data through programmatic, writes Bench’s Esther Carlsen.

Strandbags goes hell for leather with new style-focused brand Evity

After staying silent for two years, Strandbags has launched a new leather brand and set its sights on an international e...

Workwear with a woman’s touch: Meet She Wear

Workwear has traditionally been viewed as functional at best and boring and uncomfortable at worst. But thanks to some c...

“We want to hold our customers’ hands”: Q&A with Priceline GM, Andrew Vidler

Priceline Pharmacy general manager Andrew Vidler discusses what’s next now that Wesfarmers has acquired its parent compa...

Hotter, quicker, faster: Domino’s GM on what NZ customers want

Domino’s Cameron Toomey talks drone delivery, electric bikes, and how the pandemic has changed what Kiwis want.

Analysis: Why rethinking demographics leads to better segmentation

Retailers who recognise the importance of grouping customers based on data that better determines what people want to bu...

From the source: Tristan Harris, Harris Farm Markets

Late last year, Harris Farm launched back into Queensland, both physically and digitally. And the business has eyes on V...

Online consumer behaviour has changed drastically. Have you?

After two years of quarantining, it’s no wonder consumers are now expert digital shoppers, writes ChannelAdvisor's Helen...

Coles boss confident supermarket can stay on top of rising food prices

Chief executive Steven Cain said yesterday the supermarket has consistently stayed below national food price averages, a...

Why a standalone Woolworths drive-through is a “no brainer”

The proposed Rose Bay drive-through store is an extension of the business’ successful direct-to-boot contactless service...

Gen Z: Merchants of cool or brand killers?

They’re demanding, fickle, and just starting to earn their own money. Get to know this young generation that may prove t...

Inside Retail/ShipStation research reveals emerging customer behaviours

We are emerging from the pandemic era into an arena of not only increased competition but also great pressure to improve...