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Woolies launching dedicated online fulfilment centre in Sutherland Shire

Woolworths has announced plans for a new online fulfilment centre in Sydney’s Sutherland Shire, aiming to better serve the region spanning from Engadine to Kurnell – adding a further 15,000 potential customers to its home delivery and direct-to-boot pick up offers.

The 7,200sqm warehouse will be based in Caringbah and will support up to 400 full-time equivalent roles.

“We’re always looking to make it that little bit easier to shop for your everyday needs,” said Woolworths’ director of e-commerce Annette Karantoni.

“We’re seeing more and more of our customers turn to the ease and convenience of online grocery delivery in the Shire. To keep pace with customer expectations, [the new warehouse] will offer more delivery windows and an even more reliable service to our online shoppers.

“In a Woolworths first, the CFC will also offer dedicated pick up bays with a direct-to-boot service for customers who prefer to collect online orders themselves.”

An artist’s render of the site. Source: Supplied.

Subject to planning approval, the site will begin construction in early 2022 for an operational launch late in the year.

The focus on delivering a better online experience comes after the supermarket saw e-commerce growth of 92 per cent between July and December of 2020, and online sales accounting for around eight per cent of the business’ sales.

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