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POPAI

Articles

Sensation really does sell

Shoppers respond to everything from the smell of chips to subliminal messages in music playing at a fashion store.

Airport retail takes off

Duty free and airside dining are rapidly evolving in 2014. Popai takes a look at the biggest trends.

Pop up trade secrets

Katie Garton Desir talks to masters of the pop up retail trade.

Thawing the frozen market

Fresh thinking is leading to a healthier future for frozen food shoppers.

Predictions for the year ahead

POPAI takes a look at key trends for shopper marketing in 2014 and beyond.

A guiding hand

Aldi, The Body Shop, Harvey Nichols, and a bespoke deli are pushing the limits of instore product navigation.

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A progressive think tank is worried the government will look to offset its recent spending on the response to Covid… https://t.co/8Tf744DbcD

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To stimulate Australia's economic recovery, one group is recommending an increase in GST, another is calling for a… https://t.co/GoZmLBpAaJ

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Do you know what the United Nations' Sustainable Development Goals are? Contributor Adrian Jones explains which one… https://t.co/nzrkW1xsGF

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