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Nicole Kirichanskaya

Nicole is features and premium editor at Inside Retail US.

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Customer IR Pro

All treats, no tricks: US retailers prepare for biggest ‘spooky season’ yet

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Health & beauty IR Pro

Can an antacid brand be cool? US startup Wonderbelly is banking on it

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Food & beverage IR Pro

Pumpkin spice latte season is here. But is the cult drink’s popularity waning?

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Sustainability IR Pro

How Gen Z’s love for thrifting got fashion brands to finally embrace resale

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Health & beauty IR Pro

How the beauty and sexual wellness industries became so intertwined

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Luxury IR Pro

Why the “stars are aligning” for a successful return of Marc Jacobs Beauty

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Sustainability IR Pro

Sustainable athleisure is big business, but rising costs pose a challenge

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Financial IR Pro

Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

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Fashion & accessories IR Pro

How the Beyhive and Swifties are creating a new category of concert fashion

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Fashion & accessories IR Pro

In retail, there’s no one-size-fits-all approach to accessibility

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Marketing IR Pro

How Home Depot built the fourth largest retail media network in the US

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