Justin Cohen
Justin Cohen has been working in marketing and media for more than 15 years, mostly in the digital space. He has augmented his journalist studies with extensive travel, giving him unique insights into commercial and social spheres of life. Justin looks after Retail Directions’ marketing direction, brand positioning, digital content and community.
From the author

The apocalypse has been cancelled
The death of traditional retail has been predicted with increasing grimness for years now. But the numbers and trends te...
Oct 21, 2018

It’s time for Shop.org to rebrand
Don’t be fooled by deceptive distinctions between different forms of commerce.
Oct 16, 2017

Navigating the new world of retail
From understanding the connected customer or facing the fact that Australia has long copied other retailers around the w...
Aug 21, 2017

How to use data to unleash your retail superpowers
The days of collecting static data and feeling proud because of the large number of customers recorded in your database ...
Jun 29, 2017

Containing the Amazon offensive
As demonstrated by the likes of Under Armour, Nordstrom, and Best Buy – what does not kill you does make you stronger.
May 25, 2017

It’s all about me, anytime and anywhere
Overcoming stasis is a demanding and multi-faceted undertaking for any retail organisation.
May 3, 2017