IRI
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.
From the author

Measurement and benchmarking to drive excellence in FMCG retail
Retailers must plan for the ongoing migration of consumers to online retail.
Oct 13, 2020


IRI announces new managing director for Asia Pacific
Sponsored: Seasoned retail executive brings experience and expertise to region.
May 6, 2019