From the author
At Cheetah Digital, our goal is to always get brands to focus on building out a zero-party data strategy.
Jun 5, 2022
Knowing which loyalty KPIs to focus on is critical, as these data points will influence your future strategies.
Aug 8, 2021
“This time, our major innovation was to see if we could take action based not only on behavioural history data, but also...
Apr 30, 2021